With the 2025 Federal Election upon us, homebuyers, investors, and sellers are wondering how the electoral outcome might affect their property’s value. While elections can create an air of uncertainty, historical data shows they have little impact on market performance and no significant long-term effects. And while elections can pave the way for future policy shifts, factors such as interest rates, economic conditions, consumer confidence, and housing supply play a more significant role in influencing the market.
In this election, both major parties are focussed on boosting the housing supply, so rather than getting swept up in political noise, keep your eyes on broader market conditions – political events might stir the pot, but they’re far from being the head chef.
Here, we explore some common election-year myths, highlight what you should look out for, and share our top tips for buyers and sellers to navigate this season with ease.
What to look out for this election season
From property price fluctuations to promised infrastructure projects driving investor opportunities, this election year may not drive significant market changes but it can still present opportunities and come with a few quirks. Here’s what you should keep an eye on:
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The truth about price fluctuations
A common misconception is that property prices always drop in an election year. As previously mentioned, history has shown that this isn’t the case, particularly if other market conditions, such as interest rates, remain stable.
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Don’t expect bargains on bricks and mortar
Just because an election is approaching doesn’t mean you’ll get the deal of the century. Sellers can be equally firm on their prices, especially if demand stays high.
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Buyers and sellers hit pause
It’s common for buyers and sellers to hold off on major decisions and wait to see what unfolds. This can lead to a temporary dip in demand; however, on the flip side, others may seize opportunities before any policy changes take effect.
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Watch closely for incentives
Depending on the election outcome, new government incentives may be introduced to support first-time buyers or low-income buyers, which can drive demand in specific market segments.
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Changes for investors
New policies or tax reforms introduced during an election can influence investment trends. For example, changes in capital gains tax or negative gearing can ramp up or cool investor interest.
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The impacts of planned infrastructure
Election campaigns often emphasise plans for infrastructure spending, like new public transport routes, schools, or hospitals, which in turn create long-term investment opportunities in particular regions.
Make the most of election year – 4 tips for buyers
Buying during an election year takes some nous, laser focus on your long-term goals, and a serious dedication to staying informed about political news as it unfolds. Here are four tips to keep you at the top of your home-buying game:
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Information is power
Stay informed about discussions surrounding property taxes, subsidies, and incentives that could impact affordability and investment returns. Staying updated on these developments gives you the edge to anticipate and understand market shifts, enabling you to make informed decisions. Government announcements can also set the tone for buyer and seller confidence, increase demand in specific sectors, and help you spot opportunities. The more you understand the political landscape and economic policies, the better equipped you’ll be to make informed decisions, adapt to market changes, and stay ahead of trends.
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Act like a scout and be prepared
While elections may create short-term market fluctuations, now is the time to focus on the long game and potential gains. Political changes and market shifts can trigger knee-jerk reactions. Be prepared – stay informed and focused on your long-term objectives. This way, you’ll make a more well-thought-out decision that prioritises solid market fundamentals. Your local real estate agent is an invaluable asset, with exclusive market insights and ongoing support; they’ll ensure you’re on top of real-time market trends and help you navigate any perceived fluctuations or short-term speculation with confidence, experience and sound advice. Additionally, keep an eye on key economic indicators, such as interest rates, inflation, and employment trends, which also impact the market. By staying patient and proactive, you’ll make better property decisions that align with your long-term objectives – regardless of political shifts.
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Watch market sentiment
Election years can impact buyer confidence, resulting in fluctuations in property prices and increased competition. While some may hesitate due to uncertainty, others see this as a chance to make strategic moves in a quieter market, seizing opportunities. It’s essential to understand how these trends can impact the timing of your purchase. For instance, increased buyer confidence may drive prices higher, while uncertainty could create opportunities to negotiate better deals. Understanding how this works will help you time your move – you’ll either need to act quickly or wait it out.
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Be ready for change
Housing affordability remains a significant concern for many Australians, meaning that regardless of which party is elected, this issue will almost certainly be on the agenda.
Whether it’s property tax breaks, first-home buyer grants, or new rental assistance programs, these changes will influence market dynamics. For instance, if new grants become available, demand in specific price brackets will increase, and if tax changes impact your potential investment returns, you may need to reassess your plans. Understanding and anticipating how different policies could affect your buying power means you’ll be better equipped to take advantage of them or adjust your strategy accordingly as they unfold.
Make the most of election year – 4 tips for sellers
With buyer sentiment shifting and uncertainty in the air, selling your home during an election year requires focus on timing, pricing, and presentation to attract the right buyers. Here are four key tips to help you achieve the best possible outcome:
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Timing is key
Election outcomes influence buyer sentiment, market stability, and overall property demand. As a result, understanding political and market trends is crucial to help you choose the best time to list your home – particularly if you’re in the house-flipping business. Work with an experienced local real estate agent who understands election-year dynamics and has their finger on the pulse when it comes to key issues, such as potential housing-related policies, infrastructure projects, and tax changes. This information will help you determine the optimal timing for your sale – whether to list before the election or wait until after the election for the market to settle. By timing your sale wisely, you can maximise buyer interest and achieve the best possible outcome.
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Highlight long-term appeal
Shift the focus away from the short term and towards the stability, long-term appeal, and growth potential of your property. Highlight factors, such as a stellar location and potential for future capital growth. Present an up-to-date rental appraisal and showcase the quality of the build, as well as any renovation or extension opportunities. By demonstrating the long-term value of your property, potential buyers will feel more confident that your property is a sound investment, one that remains unaffected by short-term market fluctuations. In a cautious market, emphasising these long-term benefits can make all the difference.
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Price it right
Patience is key to selling a home in an election year, and pricing it correctly is also crucial. Overpricing your property in a market where buyers are more hesitant can deter potential buyers and result in your listing sitting on the market for an extended period, potentially leading to price drops down the track. On the other hand, pricing too low can undervalue your asset, particularly if the market begins to stabilise, rebound, or pick up after the election. An experienced real estate agent is invaluable for guiding you through the price-setting process.
4. First impressions count more than ever
With your timing and price sorted, the next essential step is focussing on the aesthetic appeal of your home. Presenting your home well will help it stand out in a competitive market and is a good investment in any market. Simple upgrades – such as a fresh coat of paint and well-maintained landscaping – will boost your curb appeal, a well staged interior that’s move-in ready helps you to create a valuable emotional connection with potential buyers. Additionally, small renovations, such as upgrading old fixtures or refreshing kitchen and bathroom spaces, can go a long way in increasing the perceived value of your home. These improvements don’t have to be extensive or expensive, but they’ll help your home stand out, give you an edge, and potentially justify a higher asking price.
Stay informed, stay focussed, and stay strategic
Election years always bring a healthy dose of both challenge and opportunity to the property market. And while short-term shifts are imminent, history shows that markets quickly stabilise and resume their pre-election trajectory. Savvy investors and sellers see this period as a chance to make strategic moves rather than a time to retreat.
Navigating an election-year market is typically more complex, which is where expert guidance from your local First National Real Estate team will make all the difference. Our experienced real estate agents are well-versed in real-time policy changes and how the broader economic environment can impact the property landscape. Whether you’re buying or selling real estate, our team provides tailored, crucial market insight to help you make informed, strategic decisions that position you for success, no matter what the political climate brings.
Find a First National Real Estate agency near me.
DISCLAIMER
The following advice is of a general nature only and intended as a broad guide. The advice should not be regarded as legal, financial, or real estate advice. You should make your own inquiries and obtain independent professional advice tailored to your specific circumstances before making any legal, financial, or real estate decisions. Click here for full Terms of Use.