Australia’s leading cooperative brand has significantly expanded its network of offices nationally, opening 35 new locations in the past 12 months. Much of the growth is centered in New South Wales, Victoria, Tasmania and Queensland.
Chief Executive, Ray Ellis, attributes the rapid growth to rising awareness amongst top performing salespeople and competitor agents of the advantages of First National’s operating model and its membership’s supportive culture.
‘First National Real Estate’s culture is one of business owners working together, with the support of the best training, systems, technology and corporate assistance available to grow their businesses. As a result of our positive trajectory and our “Business Circles” strategy, we’re attracting more and more of our competitors’ top offices and salespeople’ said Mr Ellis.
‘Satisfaction amongst our members and their customers is at an all time high, a fact independently verified by Canstar Blue, who placed First National Real Estate number one last year when it announced its 2016/17 award for “Overall Customer Satisfaction” in Australian real estate’.
Mr Ellis cites Victoria’s Gippsland district as an example of where the network’s unique culture, brand and membership reputation has enabled it to further concentrate an already well-established market share.
‘First National Real Estate has maintained a prominent presence throughout the region for more than 30 years, and good businesspeople understand the opportunities that association with our brand and successful business owners represent’ said Mr Ellis.
‘We’re officially opening another new office in Warragul today, one of three new locations in the Gippsland district that have warmly embraced the advantages First National offers. Through First National Warragul and First National Narracan (Moe), we’ll provide the region’s most advanced property services.
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Issued by: First National Real Estate
Stewart Bunn, National Communications Manager, 1800 032 332 or 0413 624 317